Introducing the next generation of Cresta Insights - more authoritative, more real-time, more agentic.

[Learn more](/content/blog/introducing-the-next-generation-of-cresta-insights-a-complete-system-for-enterprises-to-understand-their-cx/index.html)

# Press Releases

[**Firstsource and Cresta Partner to Accelerate AI-Powered Customer Experience Transformation**  
Aug 11, 2026](/content/press/firstsource-and-cresta-partner-to-accelerate-ai-powered-customer-experience-transformation/index.html)

[**Cresta Launches Next Generation of Cresta Insights to Unlock Deeper, More Actionable Intelligence from Customer Conversations**  
Upgraded AI Analyst, Topic Discovery, and new Real-Time Trends capabilities make Cresta Insights more authoritative, more real-time, and more agentic than ever before.  
Jul 29, 2026](/content/press/cresta-launches-next-generation-of-cresta-insights-to-unlock-deeper-more-actionable-intelligence-from-customer-conversations/index.html)

[**Cresta Launches Training Simulator, Using AI Agents to Provide Dynamic Training to Human Agents**  
Simulated customers powered by Cresta's AI Agent technology let agents practice conversations grounded in real conversation data to decrease onboarding time, improve employee retention, and increase agent performance.  
Jul 9, 2026](/content/press/cresta-launches-training-simulator-using-ai-agents-to-provide-dynamic-training-to-human-agents/index.html)

[**Cresta Announces Partnership with New York Mets To Optimize Ticket Services With Conversational AI**  
Cresta's AI platform will streamline ticketing operations and fan service for the iconic baseball franchise.  
Jun 25, 2026](/content/press/cresta-announces-partnership-with-new-york-mets-to-optimize-ticket-services-with-conversational-ai/index.html)

[**TELUS Digital and Cresta Partner to Deliver AI Agents and Augment Human Agents to Elevate Customer Experience**  
Cresta and TELUS Digital have partnered to bring unified customer experience AI to enterprise contact centers, combining Cresta's AI platform with TELUS Digital's implementation and operational expertise.  
Jun 15, 2026](/content/press/cresta-telus-digital-partnership/index.html)

[**Cresta Launches Conductor, the Agent for AI Agent Development**  
Cresta Conductor enables technical teams to develop conversational AI agents from discovery through post-launch optimization using natural language, so they can ship with confidence.  
Jun 11, 2026](/content/press/cresta-launches-conductor-the-agent-for-ai-agent-development/index.html)

[**Cresta Synthetic Customers Give Enterprises Realistic AI Customer Personas Based on Their Real Conversations**  
New capability powers simulated conversations for AI agent testing and human agent training, and surfaces deeper insights into how real customers actually think, feel, and behave.  
May 28, 2026](/content/press/cresta-synthetic-customers-give-enterprises-realistic-ai-customer-personas-based-on-their-real-conversations/index.html)

[**Cresta and Atento Sign Strategic Partnership to Deliver Hybrid Human-AI Customer Experience Solutions**  
May 7, 2026](/content/press/cresta-and-atento-sign-strategic-partnership-to-deliver-hybrid-human-ai-customer-experience-solutions/index.html)

[**Cresta Names Sequoia’s Doug Leone as Board Chair, Carl Eschenbach Rejoins Board as Growth Accelerates**  
Cresta surpasses $100 million in annual recurring revenue.  
Apr 30, 2026](/content/press/cresta-names-sequoias-doug-leone-as-board-chair-carl-eschenbach-rejoins-board-as-growth-accelerates/index.html)

[**Cresta Launches Knowledge Agent: an Agentic Assistant Delivering Proactive Intelligence to Contact Center Workers**  
Knowledge Agent eliminates guesswork, improves employee satisfaction, and increases first call resolution.  
Mar 17, 2026](/content/press/cresta-launches-knowledge-agent-an-agentic-assistant-delivering-proactive-intelligence-to-contact-center-workers/index.html)

## Cresta Resources

## Introducing Cresta CLI

Cresta CLI is a command-line interface for the Cresta platform. Developers and the coding agents they work with can read an AI agent's full configuration, query real production conversations, traces, and feedback, script those results into the tools their team already uses, and run tests and deploys inside their own CI/CD pipeline.

## Meet Cresta: The Unified Platform for Human + AI Agents

See how leading brands are transforming customer experience and driving greater efficiency with Cresta, the unified platform for human and AI agents.

## How Sunbit scaled VIP-level service to millions of customers with Cresta AI

Sunbit's contact center was growing faster than their IVR could handle. By replacing their tree-based phone system with Cresta's AI voice agent and layering in real-time agent assist and 100% QA coverage, Sunbit contained 50% of interactions autonomously, cut routing time from 90 seconds to five, and drove average handle times down 10% — while customer satisfaction went up.